Penta ® comes to Russia and opens a hotel on Novy Arbat

The Penta hotel operator, part of the Rosewood Hotel Group, has returned to Russia after an almost 20-year hiatus. The 228-room Pentahotel Moscow, Arbat Lifestyle Hotel opened in The Book complex, the legendary book house on Novy Arbat, 15, owned by the Capital Group developer. In the early 90s, Pentahotels ran the Olympic Penta Hotel, the first in Russia to operate according to European standards. In 2018, the brand again came to the capital with innovations: Pentahotel Moscow, Arbat occupied an empty niche of lifestyle hotels. In addition, Pentahotel Moscow, Arbat became the first and only Russian hotel in the portfolio of Penta and Rosewood Hotel Group.

"Pentahotel Moscow, Arbat is the country's first hotel of the international hotel brand in the category of lifestyle lifestyle. Each hotel reflects not only the culture of the country in which it is located, but also the unique features of a specific location. From Pentahotel Moscow, Arbat is within easy reach of the main city attractions Restaurants, bars, etc. These are exactly the places where guests of the capital can meet with local residents and immerse themselves in the life of the city as quickly as possible, regardless of how they arrived in Moscow: for a couple of days or for a couple esyatsev "“, said Eugene P.E. Staal, President of Penta Hotels Worldwide.

To its guests Pentahotel Moscow, Arbat offers a new format of hotel service, designed to help them integrate into the life of the city and be inspired by its culture and rhythm through numerous innovations. Among them is a guide to Moscow, combined with the key to the room, which every guest will have and which contains information about the main attractions, restaurants and bars, as well as metropolitan transport. In addition to the printed version, the guide exists in digital format. In addition, to make navigation in the city as easy as possible, a map of the part of Moscow adjacent to the hotel is drawn in all the rooms on the wall.

Pentahotel Moscow, Arbat welcomes its guests with a cozy lounge where you can have coffee in the morning, work during the day or gather for a glass of wine in the evening. The hotel does not have a boring reception and a monotonous check-in procedure, guests will be settled in the lounge, along with a cocktail or smoothie. For breakfast, the hotel restaurant has a separate section where traditional Moscow treats will be served along with classic European dishes: for example, cottage cheese pancakes and pancakes. Instead of the pretentious suites at Pentahotel Moscow, Arbat has Penta player pad rooms equipped with PlayStation game consoles. Finally, by optimizing services and focusing on the most popular services, the hotel offers high service at an affordable price.

The Capital Group noted: “While working on the project, we opted for the Penta international operator. We are close to their positioning concept, which breaks patterns and surprises. This is exactly what suits the updated New Arbat - a dynamic place that attracts a new generation of active residents. Our guests always turn out to be in the center of the most notable events in Moscow, literally crossing the threshold of the building. "

The concept of the hotel perfectly matches the location of Pentahotel Moscow, Arbat: in the heart of vibrant New Arbat, surrounded by bars, restaurants and nightclubs, and within walking distance of many city attractions, including Old Arbat, Christ the Savior Cathedral, Pushkin Museum and the Kremlin. The hotel has a 24-hour fitness center and rooms for business meetings and negotiations ranging from 44 to 82 square meters, equipped with the latest technology.

Pentahotel Moscow, Arbat is located in The Book complex - a project of the developer Capital Group. The Book is a multifunctional residential complex in the legendary "house-book" at Novy Arbat, 15. As a result of large-scale overhaul of 26 floors and more than 30 thousand square meters of the building, the most relevant living formats have been combined - service apartments, apartments for permanent residence and a hotel international network.

About Penta ®
Penta, part of the Rosewood Hotel Group, is a new generation of hotels offering comfort and modern style in a relaxed atmosphere for tourists and business travelers. A distinctive feature of the brand is a unique interior design and a special style of business communication. The brand is consonant with the rhythm of today's modern metropolis and offers innovative solutions in the segment of upper-midscale hotels. For all 29 hotels located in eight different countries on two continents, the penta lounge - a combination of a lounge bar, cafe and reception desk - which recreates the cozy atmosphere of a home living room, is the hallmark that determines network membership.

For reservations and additional information, visit the official website.

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